A call to action is one of the most powerful website marketing tool yet it is often overlooked. Every website or marketing communication should have a call to action (CTA). You know what you want people to do when they come to your website or read your brochure. The challenge is to get them to...
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Every good business owner knows the importance of reputation. What your customers think about your company, products, and services matters. And what they say publicly has the potential to make or break your business overnight. With internet penetration growing exponentially all over the world and people more connected than ever before, what accounts for...
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When considering a degree program, students today need to consider the way in which the current job market is beginning to increasingly emphasize critical thinking skills that can translate across a variety of cultural contexts. Today, companies and institutions are seeking to employ individuals who possess superior communication skills, have experience with research gathering, and...
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You want your business differentiated, right? We all want to be different than the rest. We want our business to be better than the competition. Does your business have "it"? Does it have the thing that sets it apart? If not, can you create it? Your differentiators set you apart from your competitors....
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Most websites fail to use the right SEO tactics. Search engine optimization (SEO) tactics are very important to your business. Bringing customers into your website through organic searches is cheaper than pay-per-click or other types of advertising. Understanding SEO also saves you time. Traditional advertising and cold calling are less effective. With search engines, you...
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"Business Lawyer" is considered an umbrella term that covers lawyers specializing in different aspects of business law. If you're a business owner in need of a lawyer, you'll benefit from hiring one who can meet your specific requirements. While you're searching for lawyers who have experience in business law, it pays to learn...
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Of all the ways to connect with your customers in this modern virtual world, instant messaging or mobile texting is one of the most economical and effective form of marketing communication. In a Digital Channel Survey by Gartner in 2016, it was revealed that SMS is the most adopted mobile marketing tactic. Wonder why? A...
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Do you ever wonder what really makes a business successful? Some people think all you need is money, but the reality is that you can start a business with no money. A great start will set you on the right course. The most crucial time in the life of a business is the first...
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A teacher’s work is never done. In addition to the eight hours per day spent in the classroom, actively instructing a class on the curriculum, teachers must devote several more hours per day engaging with administration and interfacing with parents and guardians. Over the weekends, teachers grade assignments and exams and develop lesson plans and...
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You want the best possible sales strategy for your business, right? Sales and marketing success is never an accident. Get your sales and marketing team together to create a better strategy. This guide will show you how to dissect your past, create a vision for the future and write a bulletproof plan to...
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How does a stay at home dad makes an income online while taking care of the kids at home? Tim Bonner is a 40-something online entrepreneur who is building online income while taking care of the kids at home. Tim has been making a supplementary income online for over 10 years. In the...
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Do you dream of firing your boss and starting a business of your own? First, you’ll need to think of a great business idea. Follow these strategies to come up with million dollar business ideas: 1) Think ahead New business ventures succeed when they are ahead of the curve and provide solutions. What...
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