“The essence of strategy is choosing what not to do.” ― Michael E. Porter It is important for every company to engage in strategic planning at various stages of the corporate life cycle. This planning involves asking important questions, collecting the correct data to answer those questions, and choosing among good alternatives. Each company...
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Every business owner wants to take their business to new heights, but not everyone succeeds in doing so. One reason for that is not following the right tips on how to successfully run a business and make it grow. Many factors come into play when you want to make your business successful such as capturing...
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Why should you care about your Alexa Traffic rank? Most entrepreneurs, even those who own websites, are clueless about Alexa. To them, Alexa could be the name of a female dog. When your site first goes live it has no Alexa Traffic ranking. That means your site is an unknown....
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Are you thinking about opening a massage studio, nail care shop, hair styling salon, or esthetics room? If so, take the time to review the most important suggestions that can help maximize the chance for financial success. The industry of body-oriented treatment is a competitive one, but there are countless opportunities for attentive, talented professionals...
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What does it take to get recognized by The President of the United States for entrepreneurship? Erik Groset is a serial entrepreneur, an inventor and an investor. He is the co-founder of Zipbuds, an audio company that patented Zipper integrated cabling for headsets. Although Erik had stepped down from his daily activities at...
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What does it take to start a successful business? Peter Shankman is best known for founding Help A Reporter Out (HARO). HARO is currently the largest free source repository in the world, sending out over 1,500 queries from worldwide media each week. HARO’s tagline, “Everyone is an Expert at Something”, proves over and over...
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Deciding to launch a startup is an incredibly exciting period of life, filled with big dreams, and adrenaline that can fuel you working 12-hour-plus days for weeks at a time. However, take a look at the numbers, and you’ll see that only a small proportion of businesses last for five years, and many fold after...
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Do you ever think about what it would take to beat your competition? When you start a business you want to win. You know that your competition wants you beat. In 1995 it was enough to have a website. In 2005 it was enough to have a well-optimized website with your keywords in the right...
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Do you like getting paid? There is no reason to start a business unless you plan on getting paid. Whether you're just doing a few gigs a month or working full-time as a busy copywriter, you must add up the hours you've worked and send your clients their bill. To do that involves creating an...
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What's the fastest way to grow your business? There are 28 million small businesses in the US. The sad reality is that most of them fail within the first few years of operation. The small percentage that survives stay small forever. A select few manage to grow into huge businesses. But why them and...
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What does it take to succeed in business? You might ask yourself "do I have what it takes?" The magic is in the personality. Is there such a thing as an entrepreneur's personality? And, if there is, what is it? Here are some common entrepreneur personality traits: Passion When you love what you do there is...
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The importance of data can not be understated. It’s incredibly vital for businesses because it helps them optimize their operations and expose variability. How companies obtain, keep, and use data has even become the subject of government inquiries. Companies such as Facebook, Amazon, Uber, and most recently even TikTok have found themselves in the...
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