How to start a business customers love?
Attracting paying customers is what separates entrepreneurs from wantrepreneurs.
Ask any entrepreneur and she will tell you that getting customers is one of the hardest parts of business. The inability to attract customers cost effectively is one of the common reasons businesses fail.
Do you know your customers’ needs?
Many entrepreneurs focus on customers too late. Before they think about the customer they are focusing on product development, research, design, coding, and a bunch of other important issues. Except that, the problem is that none of them really matter without the customer.
Step #1 to get customers love your business is to involve the customer from day one.
Don’t design the look of your product without consulting your customer. Don’t build your product in a vacuum. Ask your customer for feedback. Involve your customer early and often.
If your customer us part of the process from the beginning, they are much more likely to buy once you are ready to sell. Reach out to your target market for advice and feedback. Keep them in the loop. Send them updates as you are making progress. Get them involved with the process of creating and improving.
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