What does it take to create buzz about your business?
Conrad Egusa is the Founder & CEO of Publicize, which is a startup aiming to change the way companies approach PR.
Conrad has been featured in publications including The Financial Times, Bloomberg, and TechCrunch.
He is a guest writer for VentureBeat, and he is currently a Mentor at The Founder Institute among others.
Conrad is the Co-Founder of ESPACIO, which is an incubator located in Medellin. Conrad is also the Co-Owner of Colombia Reports, which is the largest English news publication in South America.
Earlier Conrad had founded an angel-investor backed startup in Silicon Valley. Conrad has consulted for Y Combinator startups, global brands (Intercontinental Hotels Group), and leading internet businesses.
Listen to the following interview to find out how to create buzz about your business.
Say hi to Conrad at publicize.co.
George I love Conrad’s idea of filtering clients.
Have posture. Being selective helps both parties find the right match.
The 2 story components works well too in terms of story-telling.
Stand out if you’re on a founding team sharing your story.
I blog from paradise and play my story and uniqueness to the hilt.
Share that vision to make the greatest, most interesting, impact.
Thanks for the smart share.
Ryan
Good point, Ryan. It’s good to be selective, but I think many struggle with it, especially early on in business.